Nymphea Noronha

Associate Brand Strategy DirectorAssociate Brand Strategy Director

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“Patterns exist, the question is what we do with them"

Nymphea sees her work as requiring a curious eye to unearth insights, a creative mind to connect the dots, and a strategic outlook to build them into something that adds value to people's lives.

With Futurebrands for over 6 years, she has experience across categories from digital startups and mobility to FMCG and fashion, having worked with clients such as Lenskart, Licious, Biba, Tata Motors, Hero Cycles, Wildstone, ABP News, FundsIndia, Blue Heaven, Colgate, FBB, Nu-shakti, Breakthrough, Sleepwell, UPES, and more.

Having done her Bachelors in Physics from St. Stephen’s College, and post-grad in Liberal Arts at the Young India Fellowship, she brings multiple perspectives when looking at a problem. She enjoys tackling business/brand questions by designing solutions that synthesize the multiplicity of factors that influence an idea or product.

In her free time she reads, dabbles with pens and paintbrushes, tries to coax melodies out of her violin, and likes to bring museums alive for others.